S7 Bonus: The Architecture of PLG: Engineering Interactive Product Demos at Scale with Evan Powell & Sam Clemens of Reprise

Evan Powell had a career mostly in sales, which started in college within his acapella group. His group recorded tracks for the well known show Glee, and Evan had to manage and negotiate contracts with Fox. Outside of professional ventures, he still continues his singing and plays Dungeons and Dragons with his friends.

Sam Clemens came up on the opposite side of the house, on the build side. He was a product manager at Hubspot and Upwork, and co-founder at InsightSquared. He also teaches at business school, and gets his hands dirty on the weekends, helping his wife with her commercial farm by driving the tractor and wielding a chainsaw.

Evan, Sam, and their other co-founder, experienced a recurring problem with sales demos at their prior companies - with sales reps deleting material from production environments, or internal teams spending lots of time maintaining separate demo environments. They thought there had to be a better way.

This is the creation story of Reprise.